Digital Marketing Manager (Part-Time) Arlington Strategy seeks an experienced digital marketing professional to join our growing team. If you are collaborative, creative, analytical, and love staying up-to-date on the fast-changing landscape of social and search...
Social Media
Why Blog About Your Business?
by Jennifer Mulchandani | Aug 6, 2019 | Social Media
Blogging is a great marketing tactic that not only gives your website search engine optimization (SEO) benefits, but also helps curate a brand personality for your business and lets you speak to newsworthy or interesting topics in your field. The main goal of your...
How To Make The Most of Event Live Tweeting
by Jennifer Mulchandani | Jun 4, 2019 | Social Media
Twitter has become the easiest social media platform for live event coverage. Now, it isn’t just for individuals, it's for brands too. What is "live tweeting"? verb: gerund or present participle: live-tweeting definition: post comments about (an event) on the social...
Social Media Management System Comparison
by Jennifer Mulchandani | Jun 26, 2018 | Social Media
How our agency created efficiency by adopting a new social media management platform. By: Brooke Tannehill, Summer 2018 Intern, Clemson University With the growth of social media and the explosion in new content being created daily, it is important not only to be...
Where’s Your ‘Golden Ticket’ Marketing Campaign?
by Jennifer Mulchandani | Dec 1, 2015 | Social Media
Willy Wonka is a genius and his golden ticket was brilliant. Chocolate flew off the shelves. Earned media worth millions flooded the airwaves. And the contest dominated social conversation. I can only imagine how much more powerful the golden ticket campaign could...
QR Codes for Marketing
by Jennifer Mulchandani | Aug 2, 2012 | Social Media
QR (quick response) codes are all the rage these days. These graphic codes allow users with appropriate smart phone apps to scan and be automatically directed to whatever online content the creator of the QR code specifies. Be careful While fun, and in theory a great...




