Super Bowl 58 – America’s premier sporting event. From the excitement of the game to the camaraderie of watching with friends and family, there’s something for everyone to enjoy. But let’s not forget about the commercials! The Super Bowl brings together people from all walks of life, not just for the game itself, but also […]
Why You (Especially) Need Marketing in an Economic Downturn When Marketing is Not a Luxury, But a Lifeline Let’s be real: our economic landscape is not the same as it was a year ago. When debt, inflation, and the cost of borrowing rise — all while savings are running dry — consumers can become […]
Are you unsure who has access to your secure business accounts? Do you find yourself getting locked out of your accounts, more times than necessary? Many clients realize that they have not been taking the necessary steps to protect and secure their digital assets until they’re locked out. At Arlington Strategy, we focus on brand […]
The Barbie Movie and Barbie Movie analyis has dominated the Hollywood news cycle over the past year, becoming an unexpected cultural phenomenon. But, honestly, when I first heard there would be a Barbie movie, my immediate reaction was negative. My perception of Barbie related to body image issues, so I gave it no further thought. […]
Whether you’re currently using Google Analytics or planning to start, we recommend transitioning to Google Analytics 4 (GA4) as soon as possible. This latest platform version offers a more comprehensive approach to tracking user behavior across multiple devices and channels, including mobile apps, web, and offline interactions, empowering you to make better data-driven decisions. We […]