No matter what your business is, a bakery, dry cleaner, automobile repair or anything else, you have to do marketing in order to grow. Every business plan template includes a section on marketing. So even if you are an expert in whatever your business is selling, you have to know how to incorporate marketing into […]
Arlington Economic Development and SCORE are holding the We Thrive Women Entrepreneurs’ Conference on March 21st in Arlington, VA. The day-long event will feature keynote speakers, panels of successful women business owners, and breakout learning workshops. Early bird pricing is $150 and includes breakfast, lunch and a networking happy hour. Arlington Strategy CEO, Jennifer Mulchandani, […]
Marketing Assistant (Part Time) Arlington Strategy seeks a smart, motivated and creative person to join our team. The Marketing Assistant will work on a range of projects, including proposal development, content creation and campaign implementation. Work hours will fluctuate, starting with ~10 per week in office with opportunity for growth. Essential Functions Assist with proposal […]
Six and a half years in business and we just had our ribbon cutting! Our (relatively small) office was packed with more than sixty people. The evening was a whirlwind event that we’d spent weeks planning. Now that it’s over, we are pretty proud of ourselves. Our new office was FILLED with people who have been […]
Trick or treat? BOO! A favorite scene from “The Office” via GIPHY It is fitting that Arlington Strategy is moving into our new offices at Halloween time. And I’m not even talking about our pumpkin orange brand color! Taking office space is pragmatic, symbolic – and a wee bit scary. Arlington Strategy has been in business […]
Our latest issue of the Arlington Strategy #newsletter is both reflective and celebratory. Our team is lucky to work with a variety of clients who provide tremendous inspiration to us, professionally, creatively, personally. Entrepreneurs are risk takers, leaders who inspire confidence and hard work. Nonprofits are changing our community, changing minds, and inspiring understanding and […]
This month’s issue of the Arlington Strategy #newsletter is full of exciting internal and client news. In summary: The entire team at Arlington Strategy is so excited with the launch of our new website! We are thrilled to officially welcome a new #team member, Cheri Moran, in the role of Marketing Assistant. We are bursting […]
Giving back, do it for more than just good karma! The companies that immediately come to mind when I think of giving are Toms, Warby Parker and Kohl’s. Their generous “buy one, give one” programs and annual donations to worthy causes are well known and admirable. But how do you give back if, instead of a billion dollar business, you barely […]