Social Media Edit 

Arlington Strategy will use our strategic marketing eye to review your top-3 social media channels from a user perspective and provide you fast feedback to improve your social media marketing.

What we are looking for: 

• Branding- is it consistent across all channels? 
• Content- does is resonate with your audience 
• Engagement- are people responding? Interacting? Why or why not?
• Consistency- are you posting enough? Too often? 
• Creatives- how are your graphics? Bright vibrant photos? 
• Goals- based on a few questions we will get from you
• Areas of Improvement-  Arlington Strategy will hand you a summary of what we think is working well and a list of things we would recommend changing or doing more of for each of your social channels and your content as a whole. 
  

What you get: 

1. Summary of your social media health check with action items you can implement to improve your social media.
2. 30-minute strategy call with a social media strategist to discuss our findings.
3. Free check-list of how to optimize your social media channels (this would be general and a list of tips and tricks for anyone to use-we could turn it into a download and gather email addresses from our website and or Facebook ad).

Investment: $399 

Social Media Deep Dive

Arlington Strategy takes a deep dive into your social media content and analytics. We will ask for the keys to your top-3 channels and look under the hood to see what people are responding to, where there might be deficiencies, and how we can take your social media to the next level. We will review your channels, insights, and backend of your channels and deliver to you a summary of our findings. We will discuss what is working well and where we think you could improve. We can help you implement our findings (for an additional fee) or you can do them yourself. Either way you will gain knowledge and insight into your social media health and how to make your marketing efforts work better for you. 

What we will be looking for:

• Branding- is it consistent across all channels? Existing + Active Social Media
• Content- does is resonate with your audience 
• Engagement- are people responding? Interacting? Why or why not?
• Consistency- are you posting enough? Too often? 
• Creatives- how are your graphics? Bright vibrant photos? 
• Audience assessment– who is your audience, when are they online?, 
• Analytics + KPIs
• Competitor research and analysis– what are they doing? Is it working? 
• Ad strategy– if you have been running ads we will look at your ads manager and give feedback
• Goals- based on a few questions we will get from you
• Areas of Improvement- Arlington Strategy will hand you a summary of what we think is working well and a list of things we would recommend changing or doing more of for each of your social channels and your content as a whole. 
  

What you get: 

1. Summary of your social media deep dive with action items you can implement to improve your social media.
2. Summary of your analytics. What do they mean? How can they improve?
3. 30-minute strategy call with a social media strategist to discuss our findings.
4. Free checklist of how to optimize your social media channels (this would be general and a list of tips and tricks for anyone to use).

Investment: $599

Resources:

Case Studies: Examples of Our Previous Work

Further Reading on Benefits of Hiring a Digital Marketing Agency in a Post-COVID World

Ready to refresh your social media? Contact us today to get started!