A Podcast on Marketing, Meaning & What Matters
When everything is marketing and marketing is everything, The M Word goes beyond catchy taglines to explore what’s underneath brand and business. On The M Word, we’re talking marketing and mission and everything in between. We give voice to strategy and struggles, ads and authenticity, goals and getting real. So join us for a journey through confessions, swerves, and surprises–to getting smarter and inspired.
Listen and read about episodes of The M Word Podcast below, or subscribe and listen in your favorite podcast app.
Episode 57: Andy Esser on Bridging the Gap Between AI and Human Insight in Wealth Management
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This week on The M Word, Jennifer chats with Andy Esser, a financial advisor with over 20 years of experience in finance and law. Andy dives into why it’s crucial to understand not just the numbers, but what really matters to clients—like their values and passions.
Episode 56: Finding Harmony in Business with Bianca Aiono
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Hustle culture often glorifies constant work and relentless ambition, equating success with how hard and long we grind. However, this mindset can lead to burnout and a hollow sense of achievement, as it prioritizes output over well-being and personal fulfillment.
Episode 54: Entrepreneurship in a Competitive Male-Dominated Industry, with Rachel Oslund
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In this episode of The M Word, Jennifer chats with Rachel Oslund, Certified Master Home Inspector and Managing Partner of LodeStar Inspection Services. They discuss the challenges and rewards of running a business, and Rachel shares her unique journey into the male-dominated world of home inspection.
Episode 53: Diving into Thought Leadership and Innovation with Christopher Fox
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In this episode of The M Word, Christopher talks with Jennifer about the real deal behind thought leadership and how it drives innovation. With a background in French literature and a career that’s taken him from academia to consulting, Chris has a unique take on how deep thinking and strategic communication can spark real change in business. His insights are perfect for anyone looking to bridge the gap between groundbreaking ideas and practical solutions.
Episode 52: Letting Go of Imposter Syndrome with Hannah Balliet
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Have you ever felt like you’re just one mistake away from being “found out” at work or in life? That nagging doubt that you’re not as capable as others think you are has a name: imposter syndrome. In this episode, Jennifer is joined by Hannah Balliet of Ugly Mug Marketing to discuss the evolution of imposter syndrome, leadership growth, and the power of self-awareness and continuous learning.
Episode 51: Kimberly Spencer: Crown Yourself!
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Kimberly Spencer is an accomplished entrepreneur, high performance coach, and founder of Crown Yourself. Kimberly brings energy and authenticity to this episode of The M Word. She offers a thought-provoking exploration of success, authenticity, and the power of vulnerability.
