by Jennifer Mulchandani | Jul 27, 2020 | Social Media
Are you the owner of a small business? Who has by default also had to grab the social media by the reigns? Or perhaps you were hired for one thing but have now been asked to work on social media. Either way, social media is a lot of work. It takes a strategy and...
![The Catch-22 of Budgeting For Effective Marketing]()
by Jennifer Mulchandani | Aug 17, 2015 | Brand Strategy
Part of a series of blog posts that takes a closer look at defining your strategy. Clients often ask us “how much do I need to spend on an effective marketing strategy?” and they are often surprised when we don’t have an off the shelf answer for them. Really, how much...