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Strategy  builds a better brand while making every dollar count.

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Services

nonprofit strategy & communications

Strategy & Advisory Support

We help nonprofit organizations, small businesses & entrepreneurs research, plan and execute strategic marketing and communications plans to launch or grow their brands. Our experience across sectors includes social services, education, consumer products, food & beverage, professional services, and retail.

small business marketing & communications

Marketing Implementation

Don’t have a marketing department, or need additional expertise? We become part of your team, providing day-to-day marketing support, including email marketing, advertising, event management, client and staff communications and PR. Retainers are customized to fit your business goals.

social media management

Social Media Management

We provide content strategy, messaging and social media management that fits your business. We’ll create editorial calendars to streamline your communications, manage your social media accounts so that you grow your following and your reach, and support your overall digital strategy including blogging, email marketing, promoted (paid) posts and sponsored content.

Branding, design, & development

Branding & Graphic Design

Brand strategy is critical and our graphic design team will create a fabulous brand from scratch or help you reposition and modernize your current brand. Through a collaborative process we deliver strong visual identities, print & digital design, collateral strategy and brand consistency. If you are creating your own collateral, it’s time to stop.

Digital Marketing

Website Design, Development & SEO

Your website is your brand mothership and is your greatest marketing asset. Whether we are building your first site or refreshing a dated design, our comprehensive approach marries business and content strategy to user experience and technical design. We provide copywriting and search engine optimization so that your site doesn’t just look great, but supports your business goals.

Training

Training

We get it, small businesses and nonprofits don’t always have the budget for ongoing, outsourced marketing support, or expert consulting engagements. We help bridge the gap between current capacity and skills by providing critical staff training on a range of topics including : social media, content strategy, advertising strategy, messaging, outreach/coalition building, community engagement and cause marketing.

Client Love

Habitat testimonial

“In less than two months I have almost tripled my number of Facebook likes, started Tweeting…and increased my online sales by 35%. Jennifer’s insight, experience and marketing know-how have helped take my business to the next level.”

 

Kristin Bocanegra, Founder
momme meals, Alexandria, VA

“Arlington Strategy has really taken our marketing to another level. They were able to quickly absorb all facets of the business and identify new marketing avenues for us, which have led to new opportunities. Best of all, they can seamlessly execute on the strategy.”


Sheila Kelly, Founder
Skelly Skills, Arlington, VA

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Our Clients

Buzz

Jennifer Mulchandani of Arlington Strategy Awesome Women Entrepreneurs Radio Interview

Jennifer talks about her unconventional path to becoming an expert business and marketing strategist who works with local and national businesses and nonprofits to help them define their brand, mission and objectives, and then reach those goals.

Executive Leaders Radio

Jennifer Mulchandani shares her story and leadership wisdom.

Jennifer Mulchandani, President at Arlington Strategy first appeared on Executive Leaders Radio on March 30, 2017. Executive Leaders Radio is dedicated to honoring individuals who have risen to leadership roles through hard work and dedication.