paid advertising | Arlington Strategy
Decoding & Improving Your Social Media Metrics

Decoding & Improving Your Social Media Metrics

Are you looking at your social media metrics and scratching your head on ways to improve your numbers? First, it’s important to make sure you understand what you are looking at. Key Social Media Metrics Impressions: The number of times your post was displayed on...
2021 Marketing Trends

2021 Marketing Trends

It’s 2021, and while not much has really changed since 2020, there are some marketing trends that brands should have on their radar and be ready to tackle as we continue to work remotely and creep back to a new normal.  Virtual Events/Hybrid Events Virtual events are...