Taylor Swift The Tortured Poets Department Marketing Spoof

Marketing Strategies in the Era of Taylor Swift

Are you impressed by the way Taylor Swift rolled out her latest album? Even if you think a Swiftie is a new floor mop, it was hard to miss the build-up (*cough* marketing) to the release of The Tortured Poets Department. From Target to social media to surprise albums, this latest release solidified Taylor Swift […]

Read More

Navare Carter Intuitive

Navare Carter: Intuitive

Today we are talking with Navare Carter, a passionate brand therapist, multi-award-winning designer, and founder of Intuitive. With over a decade of design experience and knowledge in brand strategizing, Navare has a proven track record of delivering extraordinary brand identities and websites for brands and companies alike, giving them a competitive advantage. Tune in to […]

Read More

Introducing: “The M Word”

We are excited to share the launch of our new podcast, The M Word, an uncensored conversation on all things marketing. From building brands in a noisy marketplace to navigating technology, to honing an authentic voice that provokes ideas and turns heads, we speak about the hard truths and not-so-dirty secrets of successful marketing, advertising […]

Read More

How to Create a Content Calendar

Tired of staring at a blank spreadsheet struggling to figure out how best to organize your brand’s social media calendar? Planning months ahead is of course ideal but it isn’t always as easy as it seems. At Arlington Strategy, we have developed and tested multiple spreadsheet layouts and scheduling platforms over the years that have […]

Read More