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Our hosts share the motivation behind The M Word and what listeners can expect to hear from our guests.
Connect with Arlington Strategy on LinkedIn and listen to other episodes of The M Word Podcast here.
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Most people think PR is spin. Marjie Hadad says it’s a survival skill. If you’re not using PR principles to lead your business and life, you’re missing out.
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Is direct mail dead, or is it actually the secret weapon that your competitors are using while you’re chasing clicks? What if the marketing channel you’re overlooking could provide you with the highest ROI this year?
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What hidden power lies in a name? Can a simple name change really shape a product’s success in the market?
On today’s episode of The M Word, renowned behavioral management specialist James I. Bond reveals how iconic names and strategic branding can transform market potential—and why the right combination of letters might be the most valuable asset your business isn’t fully leveraging.