Gavin builds and grows self-funded Software as a Service (SaaS) businesses and knows the importance of investing in a brand at the start of the journey.
Tune in to hear Gavin talk about the early days of Sendible and how he felt compelled to pretend they were bigger than they were — even creating a fake employee to answer emails! Now, unafraid that StoryPrompt is small, he’s more focused on brand authenticity and believes that brands should surprise and delight their customers.
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